Create a Buzz for your Business – Update your Signage
Interactive storefront experiences and LED technology is fast changing the way businesses engage with customers and lure them away from the competition. So, since your signage campaign should be one of the most important pieces of your marketing puzzle, it only makes sense to upgrade to modern signage and banish the 3D WordArt on your buildings forever.
The best news about replacing your old signs is that it immediately gives your business a fresh new look, especially if you have been in the same location for years. The piqued interest will create a buzz, bringing in new customers and at the same time, reminding your current customers that you are a business that moves with the times.
Upgrading to modern signage doesn’t mean you have to leave your current design behind though. With the right advice, you’ll be able to upgrade while at the same time preserving classic elements of your original design.
While the choices in signage these days can meet almost any creative desire, here are a few of our favourites.
This can be used for both indoor and outdoor signs and is supplied with a full range of LED components and power supplies. An internal LED wall can also be flexed around corners and has an impressive 75 000-hour life span. For Hi-tech full-colour branding, displays are constructed from tiles of 320mm x 160mm and patched together so your display can be built to the exact size you need.
A bit more costly but a worthy investment, a backlit sign can advertise your business 24/7, even when you’re closed for the day. Location is everything when it comes to this type of modern signage as it’s important that your masterpiece doesn’t get drowned out by others signs around it.
These boxes are lit from within and can incorporate vinyl cut-outs or colour printed decals to match your design concept desires. Lightboxes can be manufactured from either aluminium or Perspex and because they are sealed, they are pretty much considered as hassle-free illuminated signage. Opting for a UV coating on the lightbox face will give the digital prints on your signage an extended lifespan.
Perspex Fabrication Signage
Suitable for indoor and outdoor applications, a 3D effect is created by laser cutting letters and shapes from Perspex and then welding them together to effectively create box-letters and box-shapes. Coupled with either neon or LED illumination, this type of sign promises to make a big impact.
Neon is often used on 3-dimensional signs and is yet another great way to update to modern signage using illumination. Neon can also be used to spell out words or highlight important messages on certain areas of your sign. Using neon to add a ‘halo’ effect to your sign is also a clever trick to make sure your business stands apart from your competitors.
Stainless Steel Signage
If you’re looking for something sleek and non-fussy but with a modern flair, stainless steel makes for the ultimate up-market signage.
Whatever your heart desires when it comes to updating your signage, always remember that old adage “You never get a second chance to make a first impression”
For quality design, manufacturing and installation of your modern signage, call on Signkor. No project is too big or too small and is always tailormade to fit your budget. Visit their website www.signkor.co.za to find out more.