Starting your own business is no easy feat. You need to first of all come up with a business plan that will sell, office space, office equipment and most importantly you need to market your business. As you are starting out, your marketing budget is limited so what can you do to market your business cost efficiently? Why not try an alternative approach to usual marketing through vehicle branding and LED sign displays?
A product will sell if it is visible. With LED sign displays, the signage outside your business will be visible to all. It has been proven that the eye is attracted to brightness so having a LED sign displays will draw people’s attention to your business. If you are a shop owner, having an LED display in your shop window will definitely draw attention as the passing foot traffic will see your business. The added benefit to LED sign displays is that you won’t be saddled with excessive electricity bills by choosing this form of advertising. LED lights are more energy efficient than normal lighting as they use 75% less energy. People tend to remember a business if the signage outside or inside is clearly visible and bright. Without proper signage, your business will never stand out and be noticed above the rest!
You use your car every day to get to work and back so why not use your vehicle as an advertising billboard with vehicle branding. Better yet, as sales executives travel from one side of a province to another, vehicle branding will get your business’ message out there quicker than normal advertising. There are many different types of vehicle branding from decals to wrapping, it is entirely up to you which type you feel will better get your business advertised.
The branding on your vehicles must be simple, after all there is not much space for a full advertisement. You need to have the following information on your vehicle branding:
- Name of your business
- A brief line on what your business is about
- Contact number
- If you have a website, your company’s website address
Choose a design for your wrapping or decal that is unique and eye catching – you want your vehicle branding to be noticed.
Advertising that is different and that will stand out
With the right design, colours and your personal touch; your vehicle branding and LED sign displays will help you make your business a success. What you need to remember is that your signage is a representation of you and what your business is all about.
What you need to do as a business owner is find the right company that can help you market your business the way that you need to through signage and branding. Signkor is just the right company to assist you. Signkor will help you with the design and colours of the signage that you need and the right signage to help your business stand out. To find out more about how Signkor can aid you in growing your business, visit their website www.signkor.co.za